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April 25, 2008

Jump On the Privacy Bandwagon

I've posted before about the attempts to force websites to get permission from site visitors before tracking and recording their actions, so that advertisers can target advertising that might or might not be of interest to them. I think the attempts are a bad idea, particularly the idea of legislating such requirements on a state-by-state basis.

George Simpson apparently agrees, and, on the Online Media Daily blog, he has a very funny post suggesting that we not stop with the Internet. If we're going to have these privacy concerns, let's add on other marketers. He has some modest proposals for form letters for use by magazines, mail-order catalogues, telemarketers, government agencies, etc. They're funny and, I think, quite to the point. Take a look.

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